Friday 30 September 2016

New Fifty Shades of Grey book highest ever pre-ordered book in Eason

Shane O'Riordan

Published 18/06/2015 | 11:08

Booksellers Eason have been inundated with pre-order requests for the last minute release of Grey; Fifty Shades of Grey as told by Christian.

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Pre-orders for the latest instalment in the series are seeing record levels for Eason, as the book has sold 240pc more copies than the next highest pre-ordered book ever for the booksellers. Stores across the country opened earlier than normal for the release, with Eason O’Connell Street opening at 7.30am to accommodate fans.

Michelle Poole (27) from Coolock, came in to buy the book for her sister Stacey: “My sister is really into them, she couldn’t wait for it to come out. She sent me a picture of the book so I would know to get the right one and then texted me first thing this morning to remind me to get it again.”

Amy Foran, 25, said: “I think after having read the first one I’ve just become more and more addicted and can’t put them down so I’m excited to read it. I’ve read all the series so I’ll be interested to see what he has to say at this stage.” The Finglas native was not expecting the book to be released so soon:  “I was out to do some shopping and it caught my eye on the way in, I completely forgot it was out today.”

Darragh O’Callaghan, book buyer for Eason said: “We’re expecting this weekend to be very busy, the DVD is released tomorrow, the book today, so it’s turning into a bit of a Grey weekend, obviously with the first three books doing so well we’re expecting a massive push to get the latest one.”

“This is not timid, I’m warning you now,” Darragh joked.  “Because it’s from Christian’s perspective it is a lot more explicit then when the books were told from Anna’s side,” he added.

Fifty Shades of Grey as told by Chrisitan was only announced to be released two weeks ago and is the latest shock announcement for avid bookworms this year. “2015 has been a year of surprises with Harper Lee announcing a new novel in July, and now we have a fourth book from E.L. James,” said Stephen Boylan, Eason books category manager.

Eason buyers expect the book to shoot through the charts and become one of the biggest sellers of both the summer and the year.

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