'Frostbit boy' is back... and funnier than ever in bizarre video
Ruairi McSorley, who rose to fame when he appeared on a news report during a cold snap in 2015, is back with a new video... and more snappy phrases.
In a new ad promoting Mr Frostie's Country Club, which gets underway at Belfast's Crumlin Road Gaol on May 11.
"The time has come to take the lumps out of the custard and the hair out of the butter.
"It's time to get Belfast jiving. It's the one thing Belfast needs.
"Mr Frostie's Country Club will be a haven for culchies in the big city," he said.