TESCO has withdrawn an inflatable figure labelled ‘gay best friend’ and apologised for selling it.
The move came just a day after it pulled a Halloween costume dubbed ‘Psycho Ward’ from its shelves amidst strong criticism.
The Tesco website described the doll as ‘The inflatable ‘g*y best friend’ and as suitable for children aged three to four.
A Tesco spokesperson said: "This product was uploaded to the website by a third party seller but was removed from sale immediately because we found it offensive.
"The webpage should have been removed at that time and we are looking into why it is still visible two months later.
"We have very clear guidelines for third party sellers who list items on our website, and are very sorry that on this occasion they weren't followed."