Disney Channel reaches into 100 million homes outside of US
Published 12/01/2012 | 08:39
DISNEY Europe, Middle East & Africa (EMEA) today announced that Disney Channel's distribution has passed 100 million households in the region, having trebled in just 3 years. Today's launch of Disney Channel Turkey on Free Sat boosted the channel's reach by 11 million homes to pass the major milestone.
Disney Turkey celebrated the launch with the announcement of the 20th local version of short form sitcom Quelli dell'Intervallo, which originated in Italy and is now a proven hit on all 5 continents. Locally produced with the title Zil Çal?nca it will launch on the channel in April and is set to star ten talented young Turkish actors.
"Our strategy is to make Disney Channel available as widely as possible and reaching 100 million households across EMEA is a true testament to the quality and universal appeal of our programming,’’ commented Giorgio Stock, Executive Vice President & Managing Director, Content Group (Disney Channels, Music, Publishing, Gaming and Online) The Walt Disney Company EMEA.
Disney Channel offers programming for kids and families, ranging from live action and animated series to movies.
Its programming reflects Disney core values and themes - express yourself, follow your dreams, celebrate family, believe in yourself - which resonate with kids and tweens around the world.