Sunday 23 October 2016

Microsoft launches Android app to tempt people to switch

Emma Clark

Published 23/11/2015 | 11:26


Microsoft hopes that it can dispel the notion that there are no apps available on its ecosystem with the release of AppComparison for Android.

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First Apple targeted Android users with its Move to iOS app and now Microsoft is getting in on the action.

Microsoft has released an app called AppComparison to tempt Android users to switch operating systems. The app scans a device and shows apps that you’ll be able to use on Windows 10, such as Spotify, Netflix, Facebook and Twitter.

While Microsoft’s app ecosystem is still lagging behind Android, the app also offers alternatives for apps that aren’t yet available. Of course, Microsoft’s own apps are given prominence. Those using Google Drive will be recommended Microsoft’s OneDrive, while Google Maps users will be told to try HERE Maps.

It’s a bold strategy and there is the risk that it will backfire and highlight how many apps the Microsoft Store is missing. One negative review highlighted, “there are reasons I don't use Outlook as opposed to Gmail. I'm certainly not going to give up Google Music/YouTube Red for Cloud Muzik lol.”

If you want to give it a whirl, Microsoft AppComparison can be downloaded for free from Google Play.

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