Lionel Messi becomes Huawei Global Brand Ambassador
Published 18/03/2016 | 12:04
Huawei today announced that Lionel Messi has partnered with the company as a Global Brand Ambassador, which will help bolster the brand.
Huawei today announced its latest Global Brand Ambassador, and it's none other than football superstar, Lionel Messi.
This partnership, Huawei says, showcases its "alignment with people and brands that demonstrate, and strive towards the shared value of connecting greatness." Huawei added that it is always pursuing challenges to be better, which makes the partnership with Messi a perfect fit.
Kevin Ho, President, Handset Business Huawei Consumer BG said, “Lionel Messi will help our brand to encourage people to focus, persevere and breakthrough; to connect with greatness, especially in Europe, Asia, and Latin America, where Huawei is devoting its efforts. We both honor the path we walked to what we have achieved, and with each new challenge we renew our commitment to find the path to success.”
Messi has overcome his own challenges in the pursuit of success and greatness. He and his family left their home country to allow him to pursue his dreams and it clearly paid off. Messi has grown to become one of the best players in the world.
Messi said, “You have to fight to reach your dream. You have to sacrifice and go all in, always looking forward to achieving greatness. The day you think there are no improvements to be made, you have to keep working and reach for the next achievement.” This is a mantra that Huawei appears to be living by.
Huawei's next step in the pursuit of betterment and success looks set to be taking place soon. An announcement regarding a new handset is expected in the very near future.