Storyful teams up with Facebook to create real-time newsfeed 'FB Newswire'
SOCIAL news agency Storyful has teamed up with Facebook to give users a newsfeed of verified content published on the social network.
Storyful, which was founded by former Prime Time presenter Mark Little, was bought by Rupert Murdoch’s News Corporation for $25m (€18m) in December and its clients include the BBC and The New York Times.
It said its new project, called FB Newswire, will be constantly updated with the best content from the worlds of news, weather, viral, entertainment, lifestyle, sports and celebrity.
Aine Kerr, Storyful’s managing editor, it was partnering with Facebook to build a realtime home for those verified images, posts and videos.
“We hope it will serve as a powerful tool and destination for newsrooms and journalists who are trying to source authentic content and amazing new stories,” said.
“Storyful’s discovery technology and expert journalists will bring a new layer of verification, curation and community engagement to content on the platform.
“We will be finding and verifying compelling videos, images and posts around breaking news stories and tentpole events, unearthing trends and memes and debunking false stories and myths.”
Facebook users share an estimated 684,478 pieces of content every minute.
Storyful said that for over three years it has been mining the social web – including Facebook – for the most compelling content, separating news from noise, truth from fiction, and sharing the stories worth telling.
“We believe this new newswire, powered by Storyful, will prove Facebook is both an origin and a destination for news and can showcase Storyful’s ability to surface real-time stories from around the world,” Ms Kerr added.
“Storyful’s technology and verification process, coupled with Facebook’s user base, platform and global reach, make for an exciting news venture which we believe newsrooms worldwide will find valuable and useful.”