Business Technology

Friday 29 August 2014

Pop billionaire Dr Dre and his Cork connection

Apple buys Beats for $3bn

Ed Power

Published 18/05/2014 | 02:30

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Dr Dre

It's quite a distance from Compton, Los Angeles to McCurtain Hill, Clonakilty, where the holding company that owns Beats is registered.

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But that is the journey which rapper Dr Dre has made, figuratively if not literally (there is no evidence he has ever stepped within Cork's county boundaries).

In the 1980s, Dre, born Andre Romelle Young, pioneered the aggressive style of hip hop known as 'gangsta rap'.

With Ice Cube and several fellow rappers, in 1986 he founded the seminal rap ensemble NWA, notorious for their seminal hit F*** Tha Police. However, amid tension, in 1991 Dre left NWA and, in 1992, released his first solo record The Chronic. He also became a producer of note, overseeing Snoop Dogg's Doggystyle and Tupac Shakur's hit California Love.

By 1998, he was working with Interscope's Jimmy Iovine, at whose behest he produced a young Detroit rapper named Eminem, who, of course, went to become a huge star.

Since 2000, Dr Dre has been working on his next solo record, nominally titled Detox.

But with Beats taking up more and more of his time, a release date is uncertain.

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