Business Technology

Friday 29 August 2014

LG deserves much more attention than it gets

Adrian Weckler

Published 22/03/2014 | 02:30

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LG G-Pro 2 Price: €650 (expected) Rating: ****

LG G-Pro 2 Price: €650 (expected) Rating: ****

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Why aren't LG phones more popular here? They make very nice handsets with fairly top-end technology stuffed into them. Take LG's 6-inch 'phablet' (half-phone, half tablet), the G-Pro 2.

Despite being even bigger than Samsung's best-selling Galaxy Note 3, the handset's slim bezel means it's still easily pocketable. It's got loads of power under the hood, an excellent screen and a really good camera.

So why is it – and other LG phones – so hard to get here? The answer may lie in its branding. Samsung spends so much on marketing that LG is left to compete with the likes of Huawei and Alcatel, which compete far more on price than on brand identity. That means that punters don't really go looking for LG phones.

In my view, this handset deserves more attention, especially for business users. That extra two inches (over, say, a four-inch phone) allows you to do considerably more things (email, documents, browsing) than you normally would. Its slim bezel also means that it's still easily pocketable, despite its extra size.

Irish Independent

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