Laptops winning the computer war
Mobility and flexibility is key when consumers make technology choices
Laptops are winning the war against desktop computers
For the first time ever, laptops are now outselling destop computers.
The number of ‘notebooks’ or standalone computers shipped in the United States was 55.2pc in the quarter ended September. This was up by over 9m units.
Experts say this trend could be down to the back-to-school term and the increasing number of students now needing laptops for school and college.
But many consumers also like the flexibility and portability of laptops, as opposed to the desktop computer, whose days certainly look numbered now.
Wireless technology and the extra concentration on accessories for laptops have meant they are moving ahead of their more cumbersome relative in the technology stakes.
When it comes to using the laptop as a ‘home movie’ option, consumers like the mobility of the device, for use in bedrooms and kitchens, as wireless connectivity means location is no longer restricted.
Employers like laptops because they can encourage staff to take their business home and also work ‘on the move’.
Laptops already make up more than 70pc of the consumer market in the US and this could soon reach 80pc. In the business market, laptops could soon reach 60pc.
The coming quarter will be a good indicator of trends, as in the past, desktops sales increased for the holiday period, as families bought them as ‘home’ Christmas gifts.
- Siobhan Cronin
