Facebook's Zuckerberg: I paid too much attention to Twitter
Mark Zuckerberg, Facebook’s founder and chief executive, has admitted that he paid Twitter "too much attention" out of fear that that microblogging site’s growth would outpace that of the social network.
Talking to Inside Facebook, a news site dedicated to the social network, Zuckerberg said: “As good as I think they [Twitter] are, I think I personally just paid too much attention to it.”
Post failing to acquire Twitter in 2008, Facebook introduced real-time status updates to its news feed, a feature which heavily resembled Twitter’s 140 character tweets.
Zuckerberg has now conceded that he felt threatened by Twitter’s fast user growth.
“I look at their rate and thought if this continues for 12 months or 18 months, then in a year they’re [Twitter] going to be bigger than us…It just turned out that their growth rate was kind of unnatural. They got a lot of media attention, and it grew very quickly for a little period of time,” he said.
However, according to comScore’s latest data, Twitter is still growing strongly. The site grew from 83.8 million unique visitors in April 2010 to 90.2 million in May on a global basis. This marks a 7.6pc increase.
Zuckerberg believes that the major difference between the “very nice simple service”, as he describes Twitter, and Facebook, is that Twitter isn’t about using your real identity, as Facebook is – it’s more about self-expression.
He also earmarked Foursquare, a location-based social networking tool, as a company to “watch” over the next few years.
According to technology blog, TechCrunch, Facebook is supposed to have been interested in acquiring with FourSquare, but now is in partnership talks.