A social media campaign protesting against a 'fat-shaming' app aimed at children over 9 years has resulted in the app being removed from itunes.
More than 4,000 Twitter users rallied against the app which was feared to be damaging to young women’s self esteem.
The app - which is called 'Plastic Surgery & Plastic Doctor & Plastic Hospital Office for Barbie Version' - was available to download from Apple iTunes yesterday.
It instructs children as young as nine to perform plastic surgery on the image of a woman who has ‘so much extra weight that no diet can help her’.
Fine Gael TD Mary Mitchell O'Connor, who is a former primary school principal, also lashed out at the shocking app.
Ms Mitchell O'Connor had been calling on iTunes to remove the app from its online store.
“This app has understandably prompted an outraged response on social media today. The so-called ‘fat-shaming’ app encourages children to carry out plastic surgery on the cartoon imagine of a girl who ‘has so much extra weight that no diet can help her’.
“The app asks users to ‘suck out the extra fat’ and ‘make small cuts on problem areas’. It is extremely disturbing that an app of this nature would be targeted at children as young as nine. Using this app could undoubtedly contribute to a young girl having a negative body imagine.
She said iTunes must "take responsibility" over the app's content.
“The company must take some responsibility over the content offered in the apps it sells, and the content of this app simply cannot be condoned.”