Blackberry users consider switching after glitch – survey
Published 25/10/2011 | 10:49
MORE than 40pc of BlackBerry users considered switching their smartphone after being hit by service problems for more than three days, a survey has found.
Almost two-thirds (64pc) of those polled said they eyed an Apple iPhone after being left unable to access email, surf the web or use the BlackBerry Messenger service.
Nearly a quarter (23pc) said they would choose to switch to an Android model, with 5pc saying their preferred replacement would be a Windows Phone.
Research In Motion (RIM) faced widespread anger after key features on millions of its BlackBerry phones went down around the world earlier this month.
But a survey of 500 people by officebroker.com found that BlackBerry devices were still the most commonly used business phone, owned by 60pc of respondents.
One respondent said they were considering ditching their BlackBerry because a business product should not fail for such a prolonged period.
They said: "BlackBerrys are popular because of how well they perform business tasks.
"They are phones to be used for work and, as such, should have all features operational for as close to 100pc of the time as possible."
Another said: "The nature of my work means I need to be responsible to my customers' needs in real time.
"If I can't be, I'm no use to them and they're unlikely to be my customers for much longer, which is a risk I can't take."
Chris Meredith, UK head of sales at officebroker.com, said: "Technology has never been as important to business people as it is today and we all rely on our smartphones to help us during our working day.
"Advances in technology mean that as long as we have a business phone we are able to work almost anywhere, something which many of us have become accustomed to.
"Therefore when basic features such as email and internet access fail, this can have a serious impact on productivity."
To compensate customers, RIM announced that a selection of premium apps will be offered to subscribers as "an expression of appreciation for their patience" during the disruptions.
The apps will be available on the BlackBerry App World until December 31.