Tuesday 21 October 2014

Love is blind when it comes to figures

Published 08/06/2014 | 02:30

True Love: Stripper Anna Nicole Smith, 26, married 89-year-old billionaire J Howard Marshall II in 1994. He died in 1995.

Louise McBride

Being good with your money is more important than a pretty face when it comes to marriage, according to a new survey.

The survey, by Experian Consumer Services, found that 95 per cent of married couples throughout the US rated "financial responsibility" as being important when choosing a partner.

By contrast, 86 per cent of couples said physical attractiveness was crucial, while 77 per cent cited career ambition.

Surprisingly, finances were even more important than sex and intimacy.

When asked how important it is to have similar goals, 96 per cent of married adults ranked financial compatibility high on their list – slightly more than the 95 per cent who chose sex and intimacy.

Meanwhile, spouses who are secretive about their finances risk turning their partners off.

More than seven out of 10 women said that having a partner who is willing to communicate openly about personal finances and credit makes him or her more attractive, while six out of 10 men agreed.

Even paying bills on time seems to be a turn on. Nine out of 10 women and eight out of 10 men considered their partners more attractive when they paid their bills on time.

Although they say love is blind, the recession appears to have opened the eyes of loved-up couples. Almost half of married adults said that credit scores were important when choosing a spouse.

The days of bickering over the pennies appear to be over, according to the survey, which found that married couples were more likely to discuss large investments than small, everyday purchases. The average amount spent by married adults before discussing the expenditure with their spouse was €596.

Men, however, were slower to come clean than women – the average amount spent by married men before discussing expenditure with their spouse was €906 compared to about €291 for women.

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