Penneys commits to further aid for Rana Plaza victims
Primark group has agreed to an increase in short-term financial aid for workers - and their families - affected by the Rana Plaza tragedy - it has emerged in Geneva.
The discount clothing company, which trades under the brand Penneys in Ireland, is an enormously popular chain across Europe.
However, a devastating fire at a factory in Bangladesh that killed more than 1,000 people in April this year, threatened to tarnish the bargain firm's image.
The factory had been manufacturing garments for Primark and a number of other fashion labels.
Primark has already provided short-term financial aid and food aid to over 3,000 workers following the disaster.
While expressing concern at the length of time to agree a framework for long term aid, Primark has agreed to provide food and assistance for a further three months.