Sunday 30 April 2017

Independent.ie hits a new record high of 12 million users

'In January, Independent.ie hit a record high of 6.183 million monthly unique mobile users, 3.4m of which are Irish adults visiting the Independent.ie site on their mobile phone on a monthly basis' (stock photo)
'In January, Independent.ie hit a record high of 6.183 million monthly unique mobile users, 3.4m of which are Irish adults visiting the Independent.ie site on their mobile phone on a monthly basis' (stock photo)

Rory Tevlin

Independent.ie reached a record 12 million unique users for January 2017.

This figure includes audience across its platforms including the Independent.ie news website and app, Facebook Instant Articles, Google AMP and its new Farm Ireland app.

Farm Ireland is the latest digital offering from INM delivering real-time and breaking news to Ireland's farming community.

In January, Independent.ie hit a record high of 6.183 million monthly unique mobile users, 3.4m of which are Irish adults visiting the Independent.ie site on their mobile phone on a monthly basis.

Fionnuala O'Leary, Group Digital Editor of INM, said it was an exciting time for Independent.ie.

She added: "New products such as Farm Ireland, the Left Wing with Luke Fitzgerald and the Floating Voter podcast have seen us diversify our stable of content and draw in new users. Editorial initiatives such as the Independent.ie Reader Travel Awards have helped us put the user in the driving seat for shaping our content.

"Meanwhile, platforms such as Facebook Instant Article and Google Amp are giving us new opportunity to reach people we may not have attracted before.

"On top of this, the news team have set the agenda with exclusive exposes on the businessmen behind Ireland's Rental Crisis, the first interview from prison with convicted murderer Marta Herda and the revelation of a sexual assault crisis within one garda division.

"It's a very exciting time for the Independent.ie team who are watching audiences react in big numbers to our content."

Irish Independent

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