Business Irish

Saturday 23 August 2014

Where are they now? Dusty Rhodes

HARRY LEECH

Published 08/08/2010 | 05:00

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Dusty Rhodes was one of a generation of improbably named DJs who got their start in pirate radio during the 1980s. As mid-morning DJ on Sunshine 101, he was in competition with a fledgling Gerry Ryan Show, another former pupil of St Paul's, Raheny.

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When the pirates were shut down, he got his big break as the first DJ signed up by the commercial radio station Atlantic 252 in 1989. As well as a large Irish audience, the station had an audience of almost five million in the UK at its peak.

After five years with Atlantic 252 he moved to 2FM where he was best known for presenting the Hotline programme. While he was presenting the show, the time-slot grew in popularity and was the first early-evening show to break the 100,000 listener mark.

While his on-air popularity soared in this period, he was also involved in off-air projects. As well as working on his production skills, he got involved in the internet early on, helping to launch 2FM's first website in the early 1990s.

He left the cosy confines of Montrose in 2002 to found Digital Audio Productions, the first multi-service independent radio production house.

The company has been involved in producing syndicated radio shows for more than a dozen local and regional stations around the country, including the PPI award-winning Top 40 Oifigiuil na hEireann.

The company has also produced documentaries on various topics from Slane Castle to Irish transvestites.

He is currently vice-chairman of the Independent Radio Producers of Ireland and lectures for Eist, the Irish broadcast training organisation.

Outside of work, his passions are flying Cessna planes and cooking -- though not at the same time.

Sunday Independent

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