TWITTER is adding 100 jobs to its Irish workforce, doubling the size of the social network's Dublin office.
The jobs will be filled by the end of 2014, with roles in sales, human resources, finance, marketing, engineering, legal and user services.
The move comes as Twitter prepares for a stock market flotation which is expected to see the company float for over €7.5bn. Twitter staff already employed in Dublin will benefit financially from the flotation.
"In less than two years we have gone from one employee to more than 100 people in our Dublin office, with staff working across more than 10 business functions," said Twitter's managing director in Ireland, Stephen McIntyre.
"Twitter employees have a real opportunity to make an impact on the business. We are already recruiting for over 30 roles including legal, HR, sales, marketing and engineering positions."
The upgrade is being seen as a major vote of confidence in Twitter's Irish operation. It comes as rival service Facebook, which employs 450 people in Dublin, is also considering increasing its staff count here.
Twitter makes money through advertising on its service. This takes the form of promoted content which allows companies to purchase positions on the service's information stream according to user searches or keywords.
Jobs Minister Richard Bruton, who has met senior Twitter executives at their California headquarters in recent years to discuss expansion plans to Ireland, welcomed the announcement.
"Twitter is one of the biggest names on the internet and one of the fastest-growing companies in the world," he said.
"Twitter's decision in 2011 to establish its European HQ in Dublin was a major coup for Ireland and further confirmation of our status as the internet capital of Europe. Not only are the jobs themselves hugely welcome – but the strength of the Twitter name is a huge advantage for me and the IDA when we go into boardrooms across the world pitching for new investments. I wish Twitter every success with their new office in Dublin".