Taking the aria: new opera link-up
Published 01/06/2010 | 05:00
ONE of our best-known music festivals is teaming up with an airline and an airport to offer cut-price travel deals in a bid to attract more visitors into the country.
Wexford Festival Opera yesterday announced details of a link with Aer Arann and Waterford Airport which will see special discounts for festival-goers flying in from the UK.
As general booking opens for the 59th festival today on www.wexfordopera.com, organisers have advised fans to book early both for the opera events and their flights, as demand is expected to be high this year.
Aer Arann is offering opera buffs 10pc off the cost of flights from London Luton, Manchester and Birmingham direct to Waterford Airport, where they can avail of a dedicated free bus transfer to Wexford.
Wexford Festival Opera attracts more international visitors than any other major Irish cultural event and the new partnership is designed to make the journey to Wexford Festival Opera more convenient for the many UK visitors.
Festival Trust chief executive Graham Doyle said the aim this year was to make the event more accessible and better value for money than ever before, with new patron services and a 60pc increase in the number of performances compared to last year.
Waterford Airport CEO Graham Doyle said the partnership fitted well with the facility's role as a key piece of transport infrastructure in the region
"Now preparing for its 59th year," he said, "Wexford Festival Opera is a hugely important and successful cultural and tourism event in the south-east."
Aer Arann corporate affairs director Andrew Kelly said the company was "delighted" to support the festival in bringing in audiences and patrons from throughout the UK.