Saturday 21 January 2017

Some you win...

Published 22/05/2011 | 05:00

Not all ideas cobbled together by Ireland's boffins make it in the real world.

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About five years ago, the food company Glanbia had developed a cereal-based product with cholesterol- reducing properties. The product, however, never got off the ground.

"For various reasons, this product was not commercialised," said a spokeswoman for the food company.

"Our innovation team develops various new products and explores their commerciality -- not all, however, come to market."

Sunday Indo Business

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