Emirates slots in daily Dublin-Dubai service
Published 09/09/2011 | 05:00
Middle East airline Emirates said it believes there's sufficient scope for it to carve out a profitable business on its new route between Dublin and Dubai as it goes up against rival Etihad from next year.
Emirates -- the world's sixth largest airline -- announced yesterday that it's to begin a daily service between Dublin and Dubai next January, marking a significant business win for the Dublin Airport Authority (DAA). Etihad currently operates a 10-times a week service between its home base of Abu Dhabi -- just an hour's drive from Dubai -- and Dublin.
Emirates' vice president of UK and Ireland, Laurie Berryman, said he expects between 65pc and 75pc of the traffic originating from the island of Ireland to consist of passengers travelling on from Dubai to destinations in the Far East and Australasia. About 70pc of Etihad's passenger traffic from Ireland travels onward to destinations in the east, including countries such as Australia.
"It will depend on the season," said Mr Berryman. Emirates, which will use the new T2 terminal at Dublin, expects about 55pc of its traffic on the service to be generated from the island of Ireland and the remainder from the Middle East and further afield.
Emirates is also hoping to generate significant cargo traffic on the route. The airline will also open an office in Dublin and employ between 15 and 20 people in various roles here.
DAA chief executive Declan Collier welcomed the new Emirates route and maintained there is "continued demand" for long-haul services to and from Ireland.
Emirates -- which will operate first, business and economy classes -- has received generous incentives from the DAA.