Business Irish

Thursday 19 October 2017

Aldi and Lidl boost market share to record high

John Mulligan

John Mulligan

German discounters Aldi and Lidl have continued to boost their share of the multi-billion euro Irish grocery market.

New figures out today from research group Kantar Worldpanel show that the rival chains now have a combined 13.8pc share of Ireland’s grocery market, another record for the pair. It compares to an 11.8pc share a year earlier.

The latest data – for the 12 weeks to June 9 – also reveals that Tesco’s position as the country’s biggest grocery retailer took another knock in the period. Its market share fell almost one percentage point to 27.7pc. Dunnes Stores – the second biggest operator – saw its share dip to 21.9pc from 22.4pc a year earlier.

Musgrave-controlled SuperValu maintained its 19.7pc share, while Superquinn, which Musgrave also owns, held on to its 5.5pc share.

Kantar also said that the rate at which grocery prices are increasing has begun to decline.

“Throughout 2013 the price of our groceries has been increasing at over 5pc, higher than the rate of inflation and a trend which has put a huge strain on consumers’ wallets,” said Kantar commercial director David Berry.  “Now we are seeing grocery prices increasing at the slower rate of 4.8pc, a welcome sign for shoppers that months of rapid increases may be coming to an end.”

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