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Friday 9 December 2016

Bord Bia have meaty menu for Ploughing punters

Published 20/09/2011 | 05:00

Interactive displays highlighting the key market requirements for beef, lamb and pig meat are the feature of the Bord Bia stand, located at stand number 198 in row G.

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Bord Bia specialists will be on hand to discuss everything from quality assurance and sustainability to overseas promotion.

The meat team has developed a series of leaflets on beef market outlook, dairy calf-to-beef production and the new sustainability programme, while a number of companies will also be promoting their Quality Assured Irish meat products.

Directly opposite the Bord Bia market information stand will be a live cattle demonstration with 'Sustainable Suckling' as its theme. This will focus on the sustainable production of quality livestock which are suitable for our major markets.

A range of Quality Assured Irish meat dishes will also be served at the Country Kitchen in association with Bord Bia.

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