Lasting link to Britain
Origins of IDB connections to Adams Butter go way back
Published 17/05/2011 | 05:00
The Irish Dairy Board's (IDB) connection with Britain started with an English-based company called Adams Butter.
First established in 1922, Adams Butter was a family-owned dairy business run by Frederick Adams who sold milk direct from the dairy and packed butter under the Adams brand.
By the 1960s, Adams was a national butter brand in Britain and became agents for the IDB, taking responsibility for selling Irish butter and other dairy products into Britain.
In 1962, the Kerrygold brand was launched in Britain after first being test marketed in the northwest of England. The signature gold foil of Kerrygold soon established itself naturally as a premium brand. Less than 10 years later, Adams became a wholly owned subsidiary of the Irish Dairy Board and Adams Butter became Adams Foods Limited.
The next few years saw Adams Foods diversify into biscuits, bakery and fruit juice, as well as introduce cheese packing and start to manufacture processed cheese.
However, during the 1980s, the group reverted to its core business, and the Kerrygold Company Limited and Adams Food Ingredients were created.
In May 1990, the Kerrygold Company moved from its old site in Leek, Staffordshire, to a purpose- built site at nearby Sunnyhills Road.