Faraway fields are green for Grasstec
From helping farmers update maps over 150 years old, to advising Russians on getting more from grass, Cork's Grasstec has certainly come a long way from the one-man band it was when first established by Bertie Troy in 1996.
The Mallow-based dairy services company is continuing its rapid growth as it seeks civil engineers to increase its workforce by another 10pc this year.
Mr Troy first realised there was an opportunity to provide mapping services to farmers during his college work-experience in New Zealand.
"Many Irish farmers are working with maps that are unaltered since the 1840s and 1850s," he explained.
"There is plenty of work in mapping, but I realised that in order to move on we had to start offering a bigger range of services," said Mr Troy.
"Expanding dairy farms, along with the increasing burden of planning permissions and nitrates to be satisfied by any major farm development, has fuelled our growth.
"We provide the same service to a growing number of UK dairy farmers, where we also facilitate discussion groups focused on grazing."
Mr Troy said that, while UK dairy farmers had traditionally eschewed a reliance on grazed grass, more and more were turning to the system to cope with ever lower milk prices.