Alex Chisholm isn't one to become outwardly excited. In very calm and very understated fashion, the chairman of telecoms watchdog Comreg announced that the auction of 4G licences had secured over €850m for the State.
A civil service employee remarked after yesterday morning's press briefing that the assembled media's response was muted.
Some of Mr Chisholm's cool in the spotlight must have rubbed off on them. And he's no doubt had plenty of experience seeing how to deal with the media beast.
Mr Chisholm, who was educated at Oxford and holds an MBA from the prestigious French business school INSEAD, worked at one time as a speechwriter to former British deputy prime minister Michael Heseltine.
Mr Heseltine served in the role from 1995, soon after John Major defeated a challenge to his leadership of the Conservative party.
Mr Chisholm subsequently worked at ' Financial Times' owner Pearson. But delicately dealing with the Irish political infrastructure must be an intriguing practice for Mr Chisholm.
Just this month he was challenged by an Oireachtas committee about a €12m fine Comreg has levied on An Post for failing to adhere to next-day delivery targets.
The State will appeal the fine. But as he taketh away, he giveth. €850m minus €12m still leaves a big chunk of change.